What do you stand for?  

What does your organization stand for? 

Is this clear to all of your team? 

Establishing core values for your life and for your organization is one of the best things you can do to improve results. When values are established, defined, and made clear, it can guide decision-making.  

This is extremely important when faced with critical, tough, and in-the-moment decisions.  

Imagine for example that your employee is dealing with a tough customer who is very upset. Perhaps your employee is inclined to hang-up the phone, roll their eyes, walk away, or perhaps even retaliate with their own frustrations.  

Now imagine, this employee knows that one of the company’s core values is customer service–it has been repeated and reinforced over and over again in your culture. As a result, he fights the urge to behave poorly, and he instead strives to listen patiently, keep his cool, and respond with professionalism.  

Can you imagine how grateful the employee and the organization are that they’ve established clear values to live by?    

So what do you stand for? 

What does your organization stand for? 

If it isn’t clear in your mind or in the minds of every person who works on your team, devise a plan today to make this happen. Your efforts at establishing clarity around your values will always improve your decision-making and accelerate your performance.